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New AirPods: How Apple reinvented its 'magical wireless experience'

The Independent - Tech

Apple's AirPods have been staggeringly successful. Although at first some found them strange-looking or were convinced they would fall out of their ears, they quickly became the in-ear wireless headphone to aspire to. Rarely in the two years and three months since launch has demand eased off. As a result, the look has gone from curious to acceptable to – dare I say it – iconic. Now, the second-generation AirPods have been announced, I talked to Greg Joswiak, Apple's Vice President of Product Marketing and Kate Bergeron, Vice President of Hardware Engineering about the new arrivals.


Microsoft, not Apple, hosted must-see tech event

USATODAY - Tech Top Stories

Jefferson Graham reports on the new, higher price-tags for Apple computers, and compares them to Windows and Chromebook competitors on #TalkingTech. SAN FRANCISCO -- A funny thing happened when Microsoft and Apple held dueling product events last week. In Cupertino, Calif., the iPhone maker was making a small tweak to the way we work today with the unveiling of a slim interactive function bar to its MacBooks. In New York, the onetime software giant was unveiling tools for the way we will work that included a massive interactive drafting table and 3-D design software. But evidence is mounting that the software giant, a foil to Apple for decades, is now the more compelling, innovative company with forays into virtual reality and artificial intelligence.